We worked with the creative agency PHA Group on an illustrated marketing campaign for a renewable energy company. The campaign focused on climate change and showed how small actions can lead to big impact.
The idea was to create a large, illustrated A3 mailer that would be sent to policymakers, media, and green influencers. The illustrations used environmental themes to clearly communicate the message in a friendly and accessible way.
Inspired by The Sunshine Bill, the mailer was designed as a pop-up that folds flat and was made entirely from recycled and recyclable materials.
American illustrator, Anya Felch, was chosen for her ability to explain complex ideas through warm, human illustration, helping the campaign feel approachable rather than preachy.
Despite a tight timeline, we guided the creative process by sharing clear design and material options at each stage. The final result was a run of illustrated A3 pieces featuring an eco-friendly new-build home, creating a template for future sustainable illustration campaigns.
